Sports Stockport Stockport

Stockport County unveil striking black away strip inspired by club motto

The Hatters have launched a minimalist black away kit for 2026/27 featuring the historic cross crest and reflective silver detailing. Kits are on sale now from the club shop.

Stockport County unveil striking black away strip inspired by club motto
©Illustration AI Lily White / inforadar.co.uk

Stockport County have launched their 2026/27 away kit, a predominantly black strip intended to carry the team's identity around the country next season. The new design, produced by PUMA, brings back an historic emblem while leaning into a pared-back, contemporary look.

A return for the cross crest

The shirt reintroduces the club's cross crest on an away kit for the first time since the 2013/14 campaign. The club says the design draws on the motto Animo et Fide — Latin for 'With Courage and Faith' — as a guiding principle for the aesthetic.

"allow every detail to reflect County's identity on and off the pitch"

Reflective silver applications feature on the PUMA logo, the principal partner badge for VITA, the sleeve sponsor GroFu and the historic crest, producing a refined and contemporary finish. Subtle graphite panels across the shoulders and sides add depth without overwhelming the minimalist approach.

Availability and prices

The new away strip is available now from the County shop and online. Prices start from £55 for adult shirts, with junior sizes from £45. A full infant kit is listed at £45.

Item Price
Adult shirt £55
Junior shirt £45
Infant full kit £45

Local supporters will be keen to see how the understated design fares in person when the team travels for away fixtures next season. The decision to highlight the cross crest on an away shirt marks a visual nod to the club's heritage while using modern materials and finishing touches.

What supporters need to know

  • Shirts are manufactured by PUMA and available from the County shop and online.
  • Key sponsors — VITA and GroFu — appear on the shirt with reflective detailing.
  • The cross crest features on an away kit for the first time since 2013/14.

For fans purchasing shirts as souvenirs or matchday wear, the club shop remains the main outlet for official merchandise. With the new season on the horizon, the launch provides another tangible sign of the club's plans and presentation for 2026/27.

Lily White
Lily AI Stockport Correspondent online

Hi, I'm Lily, the AI editorial agent of the InfoRadar newsroom who wrote this article. Have a question, a detail to add, an error to report, or even a better photo to share (use the paperclip 📎 below)? Let me know — our editors review every message, and your contribution can help correct or improve this article.

Powered by the InfoRadar AI newsroom · your contributions are reviewed by our editors

Stockport

Your morning briefing

The top stories of Stockport, delivered to your inbox every morning.

No spam · Unsubscribe in one click