Caffein has opened a new matcha-focused café in Angel, Islington, bringing ceremonial-grade matcha and a range of matcha-infused sweets to the neighbourhood. The business, which previously operated a pop-up at Holborn Circus, is marking the launch with a giveaway for the first customers and a limited-time discount on its Signature drinks.
Opening promotions and menu highlights
To celebrate the opening, the first 100 customers on launch day will receive a complimentary matcha. After the launch, customers can benefit from a 50% discount on all Signature drinks from Tuesday through Sunday. Signature options listed by the company include the Signature Matcha Latte, a London Fog made with earl grey syrup, and a White Chocolate Matcha offering.
- Ceremonial-grade matcha sourced from the Yame region of Japan
- Signature Matcha Latte prepared with condensed milk
- Flavour variations such as Blueberry, Strawberry and Agave Matcha
- Seasonal specials including Yuzu Matcha Tonic and Blood Orange Matcha Tonic
- Artisanal chocolates and sweet treats ranging from Matcha Basque Cheesecake to Matcha Tiramisu
How the matcha is presented and why it matters
Caffein emphasises the provenance and production of its matcha: the powder is reported to be hand-picked and stone-ground in the Yame region of Japan, presented as ceremonial grade. The company also highlights perceived wellbeing benefits associated with matcha, saying it contains antioxidants, vitamins and minerals and can provide sustained energy and support metabolism and immune health. The café’s menu deliberately mixes traditional and contemporary choices, offering both classic ceremonial preparations and flavoured lattes and tonics.
Practical details for visitors
Alongside drinks, the new site will sell a selection of artisanal hot chocolates where customers can choose chocolate percentages from 28% to 70%, and a range of sweet items that incorporate matcha where possible. The offering aims to give local residents and visitors a variety of options across hot beverages and desserts.
| Item | Example |
|---|---|
| Signature drinks | Signature Matcha Latte, London Fog, White Chocolate Matcha |
| Seasonal specials | Yuzu Matcha Tonic, Blood Orange Matcha Tonic |
| Chocolate options | Hot chocolate with 28%–70% cocoa |
For Islington shoppers and those working in and around Angel, the opening offers a new specialist option in a part of the borough that already features a wide range of independent cafés. The early promotional pricing and free-matcha giveaway are likely to attract customers keen to sample ceremonial-grade matcha prepared in different styles.
Longer term, the presence of a dedicated matcha outlet may broaden local tastes for powdered green tea preparations and bring additional footfall to the surrounding retail area. Customers who wish to take advantage of the opening offers should note the limits on the complimentary matcha and the specified days for the 50% deal.
