The family-friendly Brewers Fayre at Burton House, Wainfleet Road, Boston, has been placed on the market as a going concern with an asking price of £900,000, after its parent company announced a strategic exit from the restaurant arm of its business.
Corporate move affects local site
In April, Whitbread set out plans to become a focused hotel operator centred on its Premier Inn chain. As part of that shift the company proposed converting some restaurant sites into additional hotel rooms and selling others. Burton House has been included among those earmarked for sale rather than conversion.
“Whitbread announced on April 30 a proposal to convert all 197 remaining branded restaurants into additional Premier Inn rooms or aim to sell them as going concerns... In the case of Burton House Brewers Fayre, it means the site is currently marketed for sale as a going concern. It will close to the public in September...”
The Whitbread spokesman also reassured that the Premier Inn Boston — located alongside the restaurant — will remain open and continue to offer breakfast and dinner to hotel guests.
What this means locally
For regulars, Burton House has been a familiar roadside dining option. With the property being sold as a going concern, there is a possibility a buyer could keep the restaurant operating. If no buyer is found, the restaurant is scheduled to close to the public in September.
- Asking price for the business: £900,000
- Agent handling the sale: Christie Owen & Davies Ltd
- Planned public closure (if not sold): September
- Hotel on site (Premier Inn Boston): will remain open
The move will be watched closely by staff, suppliers and regular customers. When businesses change hands there can be uncertainty over job continuity, opening hours and the future use of the property.
Quick reference
| Item | Detail |
|---|---|
| Property | Burton House Brewers Fayre, Wainfleet Road, Boston |
| Asking price | £900,000 |
| Agent | Christie Owen & Davies Ltd |
| Public closure (if unsold) | September |
| Hotel status | Premier Inn Boston remains open |
For those who use the restaurant regularly, it may be worth visiting in the coming weeks while it remains open to the public. Any prospective buyers will be considering not just the restaurant trade but the relationship with the adjoining hotel and the potential to redevelop the site.
The sale is part of a wider national restructure by Whitbread, which has said it plans to rebalance its estate by adding around 600 rooms through conversions of some sites while offering others to the market. Locally, time will tell whether Burton House continues to trade under new ownership or is repurposed as part of the company’s hotel expansion plans.